Photographic Conceptualizations of Jarrad Henderson

This Is What It Is About


Sure. The Sprite Step Off could have brought an artist like Drake to perform at the University of Missouri this weekend.  They could have had more teams. They could have lowered the price of admission.  Instead, Columbia, MO got a taste of a beautiful culture.  What the Step Off did do is give people an opportunity to learn more about Black greeks, provide a (dare-I-say) CRACKIN’ Big Boi aka Daddy Fat Sacks aka Sir Luscious Left-foot concert, and give $4,500 to the local Boys and Girls club.  There is so much I could respond to in this post, but Im so excited to know the true message of these events is being coupled with a national service effort.  So, if you get mad about spending your $21.50 this weekend, just consider your cash a donation to the community you pollute.  Thats right.  If you’re not giving back, you’re polluting the environment you are in; socially, culturally, and academically.  I sincerely hope Sprite will see fit to bring the event back to Columbia if they have another competition.  I’m not saying the competition is old gold, but there is an opportunity to learn something here.  Hope you like the images. 🙂

4 responses

  1. You layer like no other!

    October 5, 2009 at 7:44 am

  2. April Janel

    You are so right! Stepping is a culture…not just a “show” where Greeks jump around….your photos really capture this! Great job!

    October 5, 2009 at 10:26 am

  3. I dig the frame with the little boy stepping on the left and the big bro on the right, very nice moments man.

    October 12, 2009 at 9:53 am

  4. Looks like it was fun. I like the lead image although it is a little cluttered and borderline too cluttered. Still works b/c of the moment though.

    Try to push it harder. Try to get beyond the event itself. Show what it feels like. You have some nice shots of the official events, but I don’t see anything that goes any deeper than that. It looks like what I would see if I went to the event, not your interpretation, your insight in to the events or the access that you got that your average spectator could not. Show me something I would never see unless I looked at your pictures–that’s uniquely Jarrad’s vision. Show me what you felt, not only what you saw. A little ambiguous I know. Get behind the scenes, show me personalities so I can connect with them. Get beyond the event and show what the event means for people. I see the performer on stage, but really I am more interested in the people that came to see him. Show me why this is so important to these people.

    I may be responding as much to what you said about “…letting students learn more about Black greeks” as much as the images above. I love this idea, its something I have never seen before, its interesting and is obviously something you are passionate about, have a connection to and could turn in to a killer story. However, this set of pictures (and I realize this is one event and not a story in itself), doesn’t do that for me. Step contests are actually the only one thing I do know (or have seen at least been around) about Black greek organizations.

    You’re title says “This is what it’s all about”, but I am not sure what “it” refers to and I suspect its about something deeper than dancing. Whether its culture, community, brotherhood, tradition, whatever, but I don’t quite get that yet. There are some nice side moments too, but they don’t quite say “culture” to me.

    Also,…photo gallery plugin. The thumbnails are big enough to see but too small to look good and I didn’t pull them up. The full res pictures are gi-normous, 4000 pixel images, which I can’t even load anyway.

    Hope all is well at MU. Love seeing your stuff. I really like your ideas, I would just encourage you to go deeper to make the work feel more personal.

    October 13, 2009 at 12:29 pm

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